Fibre Box Association (FBA) Executive Vice President, Cory Martin, took the stage at PACK EXPO in Chicago last week as part of the event’s Industry Speaks series. His session covered trends shaping the future of corrugated, from shifting market dynamics and sustainability expectations to evolving extended producer responsibility (EPR) regulations, automation, and packaging innovation. Whether you manufacture corrugated packaging, fill it, ship it, or sell products in it, Martin believes, these trends will increasingly influence packaging decisions.
Martin noted that a majority of retail executives now recognize sustainable practices as drivers of business efficiency, not just environmental responsibility. He noted that corrugated packaging delivers on both fronts.
The material’s lightweight, custom-fit design reduces shipping costs while enabling lighter truck loads, resulting in lower greenhouse gas emissions, a critical metric for retailers, grocers, and consumer packaged goods companies working to meet their sustainability goals.
Martin presentated a compelling case for corrugated as both an environmental and economic win.
