LabelTec has become the first U.S. converter to invest in a Rotocon RFP flexographic press, working with the newly established Rotocon USA on a trade-in deal that allowed the Colorado-based label converter to transition from legacy flexo equipment to a fully servo-driven platform with automatic pre-register and registration controls.

The transaction was structured as a turnkey project, with Rotocon USA managing trade-in removal, freight, installation, commissioning and operator training. A trade-in acceptance program and introductory North American pricing reportedly allowed LabelTec to invest in a new, customized press configuration at a lower total cost than traditional OEM alternatives, while U.S.-based technicians and stocked spare parts provided the service infrastructure the company required.

The RFP platform is German-engineered with final production oversight and quality control carried out in Germany, combining global component sourcing with localized North American support. Rotocon USA’s North American demo center in New Jersey is scheduled for completion in August, with a fully operational servo-driven flexographic press and digital finishing equipment available for live demonstrations and material trials.

The company will also exhibit the RFP press live at Loupe Americas 2026 in Chicago, September 15 to 17, at booth 719.

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