The global sleeve label market, encompassing technologies such as heat shrink TD, stretch, and RFS/ROSO MD, secured approximately 20 percent of the total global label volumes in 2023, according to a new report from AWA.
Heat shrink TD sleeve volumes are increasingly competing with pressure sensitive labels across most markets. This dominant sleeve label format exhibited a global growth rate of 3.7 percent in 2023.
This market is dominated by three primary end-use segments—food, beverage, and household chemicals— which accounted for 90 percent market share.
