Labelexpo Global Series will host a new one-day conference program for this year’s Labelexpo Americas, which will take place September 10-12 at the Donald E. Stephens Convention Center in Rosemont, Illinois.

The one-day conference program, taking place on Wednesday September 11, features six sessions that dive into the key issues and trends impacting the labels and package printing industry in North America.

Morning sessions include a global and regional overview of the U.S. label market presented by Linnea Keen, President at TLMI and Corey Reardon, President and CEO of AWA Alexander Watson Associates; a presentation on creative sales techniques and effective customer outreach with Adam Peek, SVP of Sales, Meyers; and an exploration of the consumer trends shaping the future of the label industry presented by David Luttenberger, Global Packaging Director at Mintel.

Afternoon sessions focus on exploring new markets. Topics in these sessions include diversification into new segments such as folding cartons presented by Katrina Edwards, Account Executive at Oliver Inc; and exploring design and branding opportunities through packaging by Vicki Strull, Branding & Design Strategist. Capping the program is a look at a label and packaging company built from the ground up and catering to the rapidly growing cannabis market. That session is presented by Barbara Fox, CEO of Cannabiz Supply.

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